Communications Programmes Targeting End Drivers, Fleet Managers and Dealerships
We have worked with a number of marketing agencies who produce communications, such as door drops and email campaigns, for a broad range of automotive audiences. Our clients have also built websites, developed events and conceived of training packages targeting automotive trade and consumer audiences.
One of our digital clients built the first ever car configurator for Mercedes. Velvet’s role has been to amplify these campaigns and initiatives to key marketing and automotive trade audiences to build awareness for the work that our agency clients do. We have supported campaigns for Porsche, Renault, Peugeot, Citroen, Rolls Royce. On a different note, we also promoted our client’s launch of the Lotus Evora in the UK, one of the first hybrid social/experiential campaigns ever conducted.